The Rise of Online Dating, and the Company That Dominates the Market
Dozens of platforms then followed suit. The ways singles meet has drastically changed because of online dating, and a massive amount of data has been collected over the years about the effects of online dating, the behaviors of online daters, and so on. Online dating site market share are Almost 8,000 Dating Sites in the World According to Forbes, the United States alone has 2,500 dating sites, and about 1,000 new dating sites are launched every year.
online dating market segmentationStill, it's a fast-growing industry. According to the Pew Research Center , between 2013 and 2015, online dating usage has tripled among those between the ages of 18 and 24. Dating services also benefit from tailwinds such as an untapped market, increasing millennial spending power, young people delaying life milestones , as well as working longer hours. This is all on top of the growing ubiquitousness of broadband internet and growing acceptance of online dating. Online Dating Industry User Breakdown While few would be surprised to hear that young adults are active with online dating, they might be when they realize that those in their late 50s and 60s are also quite active.
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